Simple pricing.
Start free. Upgrade when your ideas are worth more than your hesitation.
Free
$0/ forever
Try the full coaching experience, no card needed.
- 1 active idea
- 20 AI messages / month
- Full coaching pipeline
- Task board
- Offline capture
- PWA install
- Follow-up reminders
- Idea export
- Priority support
Most popular
Pro
$14.99AUD / month
For the solo founder who's serious about shipping.
- 10 active ideas
- 100 AI messages / month
- Full coaching pipeline
- Task board
- Offline capture
- PWA install
- Follow-up push reminders
- Idea export (Markdown / PDF)
- Priority support
Family / Team
$49.99AUD / month
One plan, up to 4 people. Shared idea pool, unlimited coaching.
- Up to 4 seats
- 50 ideas shared across seats
- Unlimited AI messages
- Full coaching pipeline
- Task board
- Offline capture
- PWA install
- Follow-up push reminders
- Idea export (Markdown / PDF)
- Priority support
Payments processed securely by Paddle · Taxes handled automatically · Cancel any time
Frequently asked questions
- Does the trial require a credit card?
- Yes — a card is required to start the 14-day trial on Pro or Family / Team. You can use the Free tier indefinitely without entering payment details.
- What counts as an AI message?
- Each time you send a message in the coaching chat, that counts as one message. Idea capture and follow-up push notifications do not count. Family / Team members share no message cap.
- Can I downgrade or cancel any time?
- Yes. Cancel at any time from Settings → Manage subscription. You keep Pro or Family / Team access until the end of your billing period.
- What happens when I hit the AI message limit?
- The coaching chat is paused for the rest of the month. You can still capture ideas, manage tasks, and view your history. The limit resets on your billing date.
- How does the Family / Team plan work?
- The owner purchases one subscription and invites up to 3 other people via a link — 4 seats total. Everyone gets their own private workspace. The 50-idea pool is shared across all seats.
- Are prices in AUD?
- Yes, all prices are in Australian dollars. Paddle converts to your local currency at checkout and handles all taxes (GST, VAT, etc.) automatically.
- Is there a discount for annual billing?
- Annual billing at 2 months free is on our roadmap. Email us if you'd like early access.
The Free tier is free forever — no card needed.
Start for free